Our tool for designing
Flos recounts the story of Andrea and Simone, from their passion for design in their daily lives in Amsterdam, discovering what revolves around the Formafantasma reality
Places Amsterdam, Eindhoven
Director Van Khokhlov
Art Director Enrico Magistro
When Piero called us, over six years ago, we went to meet him with quite obscure ideas that weren’t very applicable. After that encounter, Simone and I realized that it still wasn’t the right moment, and we said to ourselves that we must take our time, because light is a material difficult to operate, to manipulate. We wanted to understand what its essence was, so we spent two full years exploring light in every way, from a fire to the latest LED lamp; That was an important exercise for us to be able to approach Flos.
We are probably unusual designers; We are fascinated by objects but not necessarily the design, meaning there aren’t many companies that we’d like to work with. But Flos was certainly a good place to start.
The verbal part, the discussion is at the center of our work. The beauty of working in a pair is that the result is an amazing compromise between two trains of thought.
Having spent more than ten years in Holland, we’ve rediscovered our roots a bit more. In Italy, you’re always surrounded by marvelous architecture and incredible displays of the past; We have a bit of this heritage that we just can’t shake off. Coming here has made us look back at our artistic heritage, at our origins – it’s made us rediscover how wonderful it was to come from the places we did.
According to the famous cliché, creativity needs constant stimulus, but living in a world where connections are very quick, both digitally and physically, no one really needs to live in a metropolis anymore. For us, Amsterdam is the ideal place. Although we don’t speak the language, we perceive it as more of a blank canvas, a space where we can concentrate, where we don’t have noise.