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1960

A bright Idea

The beginnings of Flos (meaning “flower” in Latin) blossomed from a brilliant idea: to create  objects, starting with a light bulb, that would change the way of life for both the Italian market and the foreign markets.

Dino Gavina and the small Eisenkeil manufacturing facility in Merano, had already been creating furniture alongside design masters such as Achille and Pier Giacomo Castiglioni, Afra and Tobia Scarpa. But by the early ‘60s, Gavina became convinced the time had come to create new lamps.

Using the same technology – conceived in the USA and tested at Eisenkeil – used for the Cocoon lampthe Castiglioni brothers and the Scarpa duo began creating lamps such as the Taraxacum or the Fantasma, with many other beautiful and surprising lamps to follow.

And so, from day one, Flos was already reinventing the idea of artificial lighting.

 

by Stefano Casciani

philosophy-tobia-scarpa-with-fantasma-flos
flos_philosophy_1960_coocon_Eisenkeil_03
flos_philosophy_1960_Achille_PierGiacomo_Castiglioni_02
Achille and Pier Giacomo Castiglioni showing the lamps Viscontea and Taraxacum to Marcel Breuer, Milan, 1962
flos_philosophy_1960_Tobia_Scarpa_06
Tobia Scarpa, 1961
flos_philosophy_1960_coocon_04
Coocon technique
flos_philosophy_1960_Gianfranco_Frattini_Dino_Gavina_05
Gianfranco Frattini with Dino Gavina, 1962
flos_philosophy_1960_taccia
Original drawing of Taccia by Achille and Pier Giacomo Castiglioni, 1962